Ilinca Apolzan

Ilinca is a Senior Content Designer at Klarna, where she works at the intersection of language, AI, and product design. With over five years of experience in UX and conversational design, she’s helped shape intuitive, human-centered experiences across app and web platforms. Ilinca is a natural tinkerer — known for hacking together scrappy but effective AI workflows and turning curiosity into practical tools.

She’s also an active writer, sharing reflections and experiments on Medium. Originally from Germany and now based in Stockholm, she brings warmth, energy, and a love of cross-disciplinary collaboration to everything she does.